Our Dedication, Your Satisfaction.

We are committed to becoming the leader of the fertilizer industry in Indonesia, improving agriculture and plantations with innovative solutions. Join us for a more productive and sustainable future.

About Us

PT. SADP is a subsidiary of Wilmar Group Indonesia, one of the largest agribusiness companies in the world. Founded in 1999, the company provides high-quality single and compound fertilizers with various balanced nutrient combinations for food crops, horticulture, and plantations under the brand Pupuk Mahkota.

In the early stages of its business development, PT Sentana Adidaya Pratama (SADP) imported and distributed fertilizers at competitive prices to meet the increasing demand from the plantation and agricultural sectors, especially palm oil plantations, such as single fertilizers (straight fertilizers) like KCl (potassium chloride) and Rock Phosphate fertilizers.

As the demand for Pupuk Mahkota increased, particularly for NPK fertilizers (compound fertilizers), and with the growing knowledge of plantation users regarding effective and efficient fertilization management, PT SADP seized this opportunity by establishing its own NPK production plant (steam granulation) at a strategic location in the Dumai Industrial Estate (industrial zone) in Pelintung, Riau, and in Gresik, East Java. To date, PT SADP has six NPK fertilizer plants with a capacity of over 1.2 million MT per year.

Since 2015, to comply with new regulations from the Indonesian government separating producers from importers, PT Wilmar Chemical Indonesia (PT WCI) was established as the importing company.

In 2021, PT Agri Hikay Indonesia (PT AHI) and PT Agri Indomas (PT AI) were acquired as part of the fertilizer division. PT AHI has a production plant in Gresik, while PT AI is in Palembang, and the Hikay-Plus and Bunga Merah brands are also now part of the fertilizer division.

Being a producer of high-quality fertilizers is a commitment from PT SADP, PT WCI, PT AHI, and PT AI as part of their active role in supporting optimal and sustainable agricultural production to improve food security and contribute to the economic development of Indonesia.

Our Commitment

We are committed to providing high-quality fertilizers through partnerships with leading international suppliers/principals, building collaborations with various universities and research institutions in Indonesia, actively organizing seminars and technical meetings with agricultural and plantation stakeholders, as well as providing agronomic consultations to our fertilizer users.

We are committed to providing high-quality fertilizers in accordance with the Indonesian National Standards (SNI)

and international standards, at competitive prices with the best service for all customers. Customer satisfaction is the primary goal of Pupuk Mahkota.

The quality of Pupuk Mahkota is guaranteed

It continuously adheres to international-scale Quality Management System standards and SNI.

We serve all fertilizer user stakeholders from various levels,

including government plantations, private plantations, and smallholder plantations. To provide the best service to consumers, we actively improve product knowledge by organizing farmers' meetings, seminars, and providing fertilization recommendations (soil tests & leaf tests).

Pupuk Mahkota Vision and Mission

To be a leader in the Indonesian fertilizer industry and drive the development of the agricultural and plantation sectors in Indonesia.

Logistic

One of the challenges in the fertilizer business is the handling and distribution process, not only due to Indonesia's geographical condition as an archipelago, but also because fertilizer users, especially in plantations, are located in hard-to-reach areas.

Pupuk Mahkota responds to these challenges by strengthening its logistics support, such as building its own ports at the NPK Mahkota Dumai and NPK Mahkota Gresik plants, as well as developing and reinforcing logistics handling facilities in Dumai, Gresik, Palembang, Padang, and Sampit.

It also builds and expands storage warehouses as stock points in potential areas such as Medan, Padang, Dumai, Pelintung, Jambi, Palembang, Lampung, Gresik, Pontianak, Sampit, Kumai, Banjarmasin, Samarinda, and Palu. These facilities have been periodically improved over the past 15 years to serve Pupuk Mahkota and ensure customer satisfaction.

Network & Distribution

Headquarters

Medan

B&G tower jln. Putri Hijau no. 10 medan Sumatera Utara

Telp: 061-41027777

Jakarta

Multivision Tower Lt.17 Jln. Kuningan Mulia KAV. IX-B Guntur, Setiabudi - Jakarta Selatan 12980,

Telp: 021- 29380777 (Hunting) ext. 262

Factories

Pabrik SADP Pelintung

Jln. Raya Dumai -Sei Pakning Km 32 Kawasan Industri Dumai Pelintung Kec Medang kampai Dumai-Riau 28816

Pabrik SADP Gresik

Jl. KAPTEN DARMO SUGONDO NO. 56 KEL. INDRO KEC. KEBOMAS, GRESIK 61124, Surabaya

Telp.: 031-28932522

Branch Office

Rantau Prapat

Jl. By Pass No. 10 (RAM Milano), Lingk. Al-Huda / Sirandorung, Rantau Prapat

Telp: 0624-22196, 0624-22174

Phone Number: -

Padang

TBBT Lantai 2, Jl. Banjarmasin No. 6-8, Teluk Bayur, Padang Selatan, Padang 25217

Telp: (0751) 765615

Phone Number: 0853 7616 6726 (Mr. Agustian)

Pekanbaru

Jl. Sutomo No. 51, Kel. Sekip, Kec. Lima Puluh, Kota Pekanbaru

Telp: 0761-40946 Fax: 0761-21947

Phone Number: 0896 6407 7522 (Ms. Juli)

Dumai

Gedung Wilmar Group, Jl. Datuk Laksamana, Areal Pelabuhan Dumai, Riau 28821

Telp: 0765-33533

Phone Number: 0823-6577-8822

Jambi

Jl. Talang Duku (Kemingking), Muara Cebo, Jambi

Telp: 0741-35548 Fax: 0741-35547

Phone Number: 0813-6748-9999 (Mr. Berlin)

Palembang

Jl. Blabak No. 18, 3 Ilir, Palembang

Telp: 0711-711167, 0711-711519

Phone Number: 0819 6030 754 (Mr. Juwi)

Lampung

Gudang Darmala, Jl. Yos Sudarso No. 41, Kuala Panjang, Bandar Lampung 35245

Telp: 0721-342576

Phone Number: 0811 6623 842 (Mr. Febli)

Pontianak

Jl. Gusti Situt Mahmud No. 7, Siantan Hulu, Pontianak 78243

Telp: 0561-883907

Phone Number: 0822 2529 19311 (Ms. Jessica)

Sampit

Jl. Ir. H. Juanda No. 24, Rt. 02, Kel. Ketapang, Sampit

Telp: -

Phone Number: 0852 6110 4935 (Mr. Nicodemus)

Banjarmasin

Jl. Tembus Mantuil No. 90 RT. 04, Kel. Basirih, Banjarmasin 70241

Telp: 0511-3260812

Phone Number: 0821 6074 3853 (Mr. Ario)

Samarinda

Jl. DI. Panjaitan No. 112/A RT. 067, Kel. Sungai Pinang Dalam, Kec. Sungai Pinang, Samarinda

Telp: 0541-280031

Phone Number: 0813 2888 5808 (Mr. Alfredo)

Wilayah Sulawesi

Telp: -

Phone Number: 0821 6074 3853 (Mr. Ario)

Bengkulu

Jl. Cimanuk No. 2A, Kel. Pdg Harapan, Kec. Gading Cempaka, Bengkulu, 38225 (Depan Bapelkes)

Telp: -

Phone Number: 0811 6623 842 (Mr. Febli)

Wilayah Jawa Tengah

Telp: -

Phone Number: 0813-3114-4448 (Mr. Hari)

Wilayah Jawa Timur

Jl. Kapten Darmo Sugondo No. 56, Kel. Indro, Kec. Kebomas, Gresik 61124, Surabaya

Telp: -

Phone Number: 0821-4861-8820/0822-2790-7014 (Mr. Vincent)

Wilayah Jawa Barat

Telp: -

Phone Number: 0822 2529 19311 (Ms. Jessica)